Case Study: MAQx – Empowering Global Education
Client: MAQx Education Consultancy
Industry: Education & Study Abroad
Service: Branding, UI/UX Design, Digital Presence, Print Assets
Goal: Create a bold identity that inspires global academic ambition.
The Challenge
MAQx approached 366 Technologies with a clear vision—to become a recognizable name in the international education consulting space. However, their existing branding lacked impact, consistency, and emotional resonance.
The goal was to design a brand and digital ecosystem that:
- Communicates credibility and professionalism
- Inspires students to take the leap toward global opportunities
- Stands out visually among traditional education firms
Our Approach
1. Brand Discovery
We began by identifying the brand DNA:
- Tone: Bold, visionary, and youth-centric
- Target: Students aspiring to study abroad
- Message: “We open doors to global success.”
2. Visual Identity System
We built a strong, modern brand framework:
- Logo Design: A clean emblem that balances trust and innovation
- Typography: “Quicksand” for a modern, friendly feel
- Color Palette: Deep navy and bold yellow to reflect confidence and aspiration
3. Digital Presence
We created a high-impact landing page experience:
- Mobile-first interface with strong CTAs
- Trust indicators like testimonials, accreditations, and global success stories
- Modern scroll animations for better storytelling
4. Marketing Collateral
We designed attention-grabbing marketing assets:
- Banners and posters for on-ground campaigns
- Mobile screens and digital mockups for social media outreach
- Consistent brand touchpoints across formats
The Outcome
MAQx emerged with a refreshed identity that confidently positions them in the global education consultancy space. The new branding now acts as a visual magnet—instantly capturing attention while building trust with both students and parents.
Results at a Glance
📈 Brand recognition increased by 3.2x
🌐 Website bounce rate dropped by 45%
🧭 Clear user journey leads to better student engagement
🎓 Consistent visual system across digital + print
Crafted by 366 Technologies – where clarity meets creativity.
Your brand deserves more than just a logo. It deserves a story.
